Google has a new feature in their dashboard, “Me on the Web“. The pitch is that it will help your protect your identity.  The Huffington Post did a write up of it here, http://www.huffingtonpost.com/2011/06/16/google-me-on-the-web_n_877996.html Google ‘Me On The Web’ Tool Promises To Help You Manage Your Online Identity. “Your online identity is determined not only by what you post, but also by what others post about you — whether a mention in a blog post, a photo tag or a reply to a public status update,” Google explained in a blog post. But what is it really all about?

At first glance it seems to be just an interface to Google Alerts (www.google.com/alerts).  I use google alerts for all kinds of key word searches, (my name included). In this screen shot you can see what the interface looks like for Me on the Web

Google me on the web

Nothing terrible exciting here. The advice they give you about managing your online reputation is particularly bland. “If you find content online–say, your telephone number or an embarrassing photo of you–that you don’t want to appear online, first determine whether you or someone else controls the content. For example, if the photo you want to hide is part of your Picasa account, you can simply change your photo visibility settings If, however, the unwanted content resides on a site or page you don’t control, you can follow our tips on removing personal information from the web and removing a page from Google’s search results

There really isnt anything proactive or defensive about this “new tool”. But setting up appropriate alerts is definitely a must in the online world.

For some really intersting tracking of online activity, check out SocialMention.com

Gary Bahadur

CEO KRAA Security

www.kraasecurity.com

Social Media Security

Network Risk Assessment

New book coming soon “Securing the Clicks: Network Security in the age of Social Media” http://www.amazon.com/Securing-Clicks-Network-Security-Social/dp/0071769056/ref=sr_1_1?ie=UTF8&s=books&qid=1308343778&sr=8-1

 

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